We are seeking a talented and experienced Copywriter to join our dynamic marketing team. As a key player in our content creation efforts, you'll craft compelling copy across a range of mediums, including white papers, ebooks, blogs, PR releases, social media, product datasheets, webpages, landing pages, emails, and social media posts.
As a senior copywriter, the person will work cross-functionally with Marketing, Product Management, Sales & Customer Success teams to craft Skan’s brand voice into best-of-class thought leadership and product positioning, helping shape our content marketing efforts.
- Develop and execute creative content strategies that align with our brand's voice and business objectives.
- Craft compelling copy across a wide range of mediums, including white papers, ebooks, blogs, Demo Scripts, Infographics, webinars, PR releases, social media, product datasheets, webpages, landing pages, emails, and social media posts.
- Write compelling, with best practices of storytelling to create best-in-class, SEO-optimized content for various digital platforms, focusing on thought leadership in areas like Digital Transformation, Process Mining, Process Automation, and Enterprise AI.
- Collaborate closely with marketing, sales, product development, delivery, and customer service teams to produce relevant and impactful content.
- Stay updated on industry trends to ensure our content is fresh, informative, and authoritative.
- Develop and evolve a compelling narrative and value proposition for Skan’s product positioning and messaging. Work with product marketing to drive strategy around product positioning for existing products and new launches/enhancements.